At RDG Brands, we collaborated closely with Curtis to transform this commercial restaurant company into a lifestyle brand while preserving the equity of their trusted name. Our team created a custom logo and icon, which became a signature pattern, and presented three brand directions. The client selected the “Full Circle” concept to reflect their comprehensive solutions for the restaurant industry. Working with the design team, we developed a wide range of marketing collateral, from trade show booths to car wraps, making this one of the most challenging and rewarding projects of our career.

Art Director RDG Brands | To view the full case study, click here.